by Florian Lorenz | Apr 24, 2015 | Academy, Business_Development, Start-up, Training, Workshop
How to increase the hit-rate of innovations and ideas? How to ensure market acceptance of products and services? It was such questions scrutinised by creatives and entrepreneurs on April 16, 2015. The workshop got started by Thomas Hayk, founder of Hitchensen and...
by Florian Lorenz | Feb 17, 2015 | Academy, Business_Development, Start-up, Training, Workshop
How to increase the hit-rate of innovations and ideas? How to ensure market acceptance of products and services? It was such questions scrutinised by entrepreneurs and product managers on February 11, 2015. Thomas Hayk, Founder of Hitchensen and active startup mentor,...
by Thomas Hayk | Jan 19, 2015 | Academy, Business_Development, Start-up, Training, Workshop
Because innovators focus too much on the (technical) feasibility of the idea.The marketability often turns out only after the development. How will my product or service be accepted by the market? Do a reality check! Be an entrepreneur. Structure and test your...